Specifications & deadlines
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Advertising deadlines
| Issue number | On sale date | Material deadline | Booking deadline |
| Issue#1 June/July 2008 | 3 June 08 | 12 May 08 | 5 May 08 |
| Issue#2 Aug/Sept 2008 | 4 Aug 08 | 14 July 08 | 7 July 08 |
| Issue#3 Oct/Nov 2008 | 6 Oct 08 | 8 Sept 08 | 4 Sept 08 |
| Issue#4 Dec/Jan 2009 | 24 Nov 08 | 3 Nov 08 | 28 Oct 08 |
| Issue#5 Feb/Mar 2009 | 9 Feb 09 | 19 Jan 09 | 12 Jan 09 |
| Issue#6 Apr/May 2009 | 6 Apr 09 | 16 Mar 09 | 9 Mar 09 |
| Issue#7 June/July 2009 | 2 June 09 | 11 May 09 | 4 May 09 |
Dimensions
| Double page spread | |
| Image | 396 × 245mm |
| Trim | 426 × 275mm |
| Bleed | 436 × 285mm |
| Full page | |
| Image | 183 × 245mm |
| Trim | 213 × 275mm |
| Bleed | 223 × 285mm |
| Half page | |
| Horizontal | 183 × 120mm |
| Vertical | 90 × 245mm |
| Third page | |
| Horizontal | 183 × 60mm |
| Vertical | 60 × 245mm |
| Classifieds | |
| Quarter page | 120 × 90mm |
| Eight page | 55 × 90mm |
Online dimensions
| Run of site | Dimensions | Maximum file size |
| Big banner | 728 × 90px | 25kb |
| Skyscraper | 160 × 600px | 25kb |
| Boombox | 300 × 250px | 25kb |
| Tile | 120 × 90px | 20kb |
| Text links | 35 characters | |
Accepted file formats
Good accepts PDFs created to the 3DAPv2 standard. For further information on how to create a 3DAPv2 PDF go to www.3dap.com.au/usingpdfs.htm. Good will not accept native application files (such as Adobe InDesign, Adobe Illustrator, Macromedia Freehand or QuarkXPress). For classified advertisers, please do not supply a ready made advert as we will design the advert for you. All you need to supply is a logo or product shot, about 30 words of text and your contact details—including your website.
Proofing
A final 100%-size 3DAP-approved colour proof with colour bars, calibration marks and crop marks must be supplied with all ad files. The proof must be generated from the PDF supplied. If a 100%-size 3DAP-approved proof is not supplied, faithful reproduction of the ad is not guaranteed.
File delivery
Good prefers that advertising material be supplied via the Quickcut validation and delivery system. By using Quickcut you are assured that your ads will meet our exact specifications and arrive right first time.
If you’re not already set up with Quickcut, by visiting the website at quickcut.co.nz you can register and immediately download the QuickPrint PDF Lite pre-flight software for free. Please note that Quickcut is a chargeable service based on the area of the ad checked and sent. If you have any questions or would like more information phone David McCarthy on 09 524-1309.
The reproduction of advertising supplied by other methods, such as on disk or via email, cannot be guaranteed. Poor quality material will be rejected.
Media
CD-R or DVD-R. Please label all media with issue date, agency/client name, contact name, phone number(s), ad number and emergency contact. Please include the publication and issue date in the file name, e.g. Good_June_AdvertiserName.pdf
Shipping and correspondence
Please deliver 3DAP-approved proofs to:
HB MediaLevel 4
HB Building
228 Queen Street
Auckland Central
Signed confirmation of receipt is required. No responsibility is taken for material that is not personally received.
