Change is Good
Home » Blog » Annabel McAleer » Change is GoodAnnouncing some changes here at Good…
Good is about to celebrate its sweet sixteenth issue, so what better time for a grown-up makeover? Our superb new designer Sally Fullam, who also makes Dish magazine look delicious, is giving the mag a brand new look for 2011.
We'll keep the same fabulous photographers on board, but the mag will be looking a bit softer and prettier once Sally works her magic, and it'll be printed on gorgeous new paper for a modern matte look.
I am very excited about getting my hands on the next issue because for the first time ever, I won't have already read everything in it a few dozen times! I'm vacating the editor's chair after a couple of years in the hot seat, and my excitement about the magazine's hot new look is tinged with sadness. Not many journalists get to launch a magazine from scratch, and the opportunity to be involved with Good since it was just a crazy idea in the minds of a few enthusiastic people around a table has been a dream come true.
I've had some amazing experiences over the past few years, from swimming with dolphins to swanning about Stockholm, and I've met some truly inspiring New Zealanders. But the best part of working for Good has been hearing from all you Good readers! I've loved receiving emails about your eco-trials and triumphs, which are sometimes hilarious and often quite moving. When you work as hard as the whole Good team it's vital to get those reminders that we're not just making any old magazine; we're helping people with decisions that actually make a difference—from tiny things like finding organic undies, to huge stuff like weddings and funerals.
Knowing that I'm not just one person making these small changes, but am part of a movement of thousands of people whose changes really add up to something, has given me a huge sense of optimism for the future and a feeling that unfortunately not many people get from their job: that I might have actually made a bit of a difference. Thank you!
Annabel x
The official stuff From the boss
After almost three years with Good, Annabel McAleer is stepping down as editor. “I’ve spent the last three years writing about the good life, and I'm keen to spend more time out there living it,” says Annabel. “I'm leaving in search of the elusive work-life balance, and am looking forward to reading a few books that aren't about the end of the world as we know it!" She'll continue to write about her favourite subjects, health and the environment, in future issues of Good.
“Picking up the reins from launch editor Francesca Price, Annabel has built a loyal and ever-increasing audience for New Zealand’s only magazine focused on ethical and sustainable living,” says Tangible Media CEO, Martin Bell. “She leaves the magazine in good heart and poised for even greater success in the future.”
Under Annabel’s direction Good has picked up an eco-swag bag of editorial and design awards, including MPA Magazine Launch of the Year in 2009 and Annabel was named Journalist of the Year in the Family Health and Wellbeing Category at the 2010 MPA Awards.
John Baker, Consumer Magazines Publisher for Tangible Media, has appointed Sarah Heeringa to the editor’s chair from the magazine's sweet sixteenth issue. Currently Good’s deputy editor, Sarah brings well over a decade of journalistic and home-crafting experience to the role. Before joining Good Sarah was the founding editor of Inspire (for which she won Editor of the Year at the 2008 MPA Awards) and the editor of Parenting Magazine.
Hitting newsstands on 6th December, the December/January issue of Good is being given a makeover by Tangible’s award-winning design team and will be re-launched with a gorgeous new look and feel—including a switch to a luxurious, eco offset paper stock.
“Good’s core message is the same but we’re aiming to make it more personal and accessible to a wider audience,” says Sarah.
“Making healthy choices for yourself and your family, creating a toxic-free home and choosing to buy what is good for you, for producers and for the world around us, are key ingredients of the good life,” says Sarah. “Good magazine is for people who care about the choices they make. As well as being filled with stories of inspirational Kiwis doing amazing things, Good will provide even more practical information to help readers and their families live healthier and lighter on the planet”.
Thu October 28, 2010 @ 03:32 PM
